
In 1955 the Golden Palm was created, replacing the Grand Prix du Festival which had been given until that year. In 1957 Dolores del Rio was the first female member of the jury as a Sélection officielle – Member. In 1959 the Marché du Film (Film Market) was founded, giving the festival a commercial character and facilitating exchanges between sellers and buyers in the film industry. Today it has become the first international platform for film commerce.[5]
In 1962 the International Critics' Week was born, created by the French Union of Film Critics as the first parallel section of the Cannes Film Festival. Its goal was to showcase first and second works by directors from all over the world, not succumbing to commercial tendencies.[6] In 1965 an hommage was paid to Jean Cocteau after his death, and he was named Honorary President for life. The next year, Olivia de Havilland was named the first female president of the festival.
The 1968 festival was halted on 19 May 1968. Some directors, such as Carlos Saura and Milos Forman, had withdrawn their films from the competition. On 18 May, filmmaker Louis Malle along with a group of directors took over the large room of the Palais and interrupted the projections in solidarity with students and labour on strike throughout France,[7] and in protest to the eviction of the then President of the Cinémathèque Française. The filmmakers achieved the reinstatement of the President, and they founded the Film Directors' Society (SRF) that same year.[8] In 1969 the SRF, led by Pierre-Henri Deleau created the Directors' Fortnight, a new non-competitive section that programs a selection of films from around the world, distinguished by the independent judgment displayed in the choice of films.[9]
During the 1970s, important changes occurred in the Festival. In 1972 Robert Favre Le Bret was named the new President, and Maurice Bessy the Managing Director. He immediately introduced an important change in the selection of the participating films. Until that date, the different countries chose which films would represent them in the festival. Bessy created one committee to select French films, and another for foreign films.[10] In 1978 Gilles Jacob assumed the President position, introducing the Caméra d'Or award and the Un Certain Regard section. Other changes were the decrease of length of the festival down to thirteen days, reducing the number of selected films thus; also, until that point the Jury was composed by Film Academics, and Jacob started to introduce celebrities and professionals from the film industry.[11]
In 1983 a new, much bigger Palais des Festivals et des Congrès was built to host the Festival. It was nicknamed "The Bunker" and provoked many reactions against it.[12] In 1984 Pierre Viot replaced Robert Favre Le Bret as President of the Festival.
Stars posing for photographers are a part of Cannes folklore.
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